How Many Blog Posts Per Month Are Enough To Rank On Google?

Everyone says content marketing works, but how much content should you be creating? If you are worried about the same question and want to be answered by an SEO writer itself, well, you are in the right place.

Hey everyone, I’m Afghan Bitani, Founder of Growjani.com, and today I’m going to discuss with you how many blog posts per month are enough to rank on Google.

Before we get started, do you have a website? If your answer is yes, please mention it in the comments, and I’ll prepare a strategy for you to outperform your other competitors.

Next Question for you: How many blog posts do you write on a monthly basis?

Once again, leave a comment below with the number.

How Many Blog Posts Per Month Should You Write?
Determining the Optimal Number of Blog Posts
Creating a List of Competitor Keywords
Evaluating Your Competitors
Adjusting Your Content Strategy
Handling High Competition
Finding Content Gaps
Internal Links and Further Reading
Conclusion
FAQs

How Many Blog Posts Per Month Should You Write?

Now, can you take a guess on how many content pieces I write each month? Do you think it’s one? Do you think it’s three? Do you think it’s 20?

I write four a month. That’s roughly one a week, and some months, I write five because there are five weeks in the month. But that’s really it. I just write one piece of content each and every single week.

You’re probably wondering, “Wait, if Afghan you write one piece of content, then I should write only one piece of content as well.” Well, that’s not the case.

What works for me may not work for you.

Determining the Optimal Number of Blog Posts

So, let’s go over how to figure out how many blog posts per month are enough to rank on Google because it’s going to vary per blog and per industry.

That’s why I slyly whispered in your ear to mention your website so that I can figure out what you should actually work on.

The first thing I want you to do is to head over to WordStream—by the way, it’s totally free—and type in your competitor’s domain. It will show you the keywords that they’re ranking for in each blog post.

Creating a List of Competitor Keywords

What I want you to do is take all the keywords in those blog posts that your competitors are ranking for and create a big, long list. Not just for one competitor, but all of them, whether it’s 3, 5, 10, or 20—just get a laundry list.

This will give you a good idea of how much content is there to be covered in your space. This works for almost every space because you have to consider there are over a billion blogs, which means there’s content on everything.

Evaluating Your Competitors

Now that you have that, you’ve figured out roughly how much content you need to get the maximum amount of traffic and beat your competition. The next thing I need you to do is look at how competitive your competitors are.

How many backlinks do they have? How much traffic do they have? What’s their domain score? The higher the number, the harder it is to compete with them.

I want you to go to Website SEO Checker, which is free to use, and then look at the Domain Authority (DA). The higher that number, the more competitive it is. The lower the number, that means it’s easier just to outperform your competition.

Once again, go to Website SEO Checker and use their Backlink Checker tool to note their backlinks score.

Adjusting Your Content Strategy

Now that you have that domain score number, the backlink count, and the traffic number of your competition, this will tell you how much content you should be creating.

If your competition has a domain score generally under 40, that means if you produce all the content that they have over time, you can quickly outrank them. That means you should be producing a lot of content, whether that’s seven pieces of content a week or 20 a day. You can produce however many you want. The main reason is your space isn’t as competitive, and it’s not going to be that hard to outrank your competition.

Handling High Competition

But on the flip side, if your competition has high domain scores above 65, it’s going to take a lot longer to beat them. If that’s the case, I don’t want you to produce 10, 20, or 30 articles a week, a month, or even a day. What I want you to do is look for content gaps, look at all the things they discuss, and see the topics that not too many people are discussing but still get a lot of traffic.

Finding Content Gaps

You’ll find that if you looked up 10 competitors, maybe there’s one competitor who gets a lot of traffic from one blog post, but none of the other competitors even considered writing an article on that.

What I want you to do if your space is competitive is to write content that other people in your space aren’t leveraging. In other words, you’re looking for content gaps. You’re seeing what people aren’t really covering, and then by you covering them, even though your competitors have more domain scores than you and higher authority, you can still do well because they’re not trying to rank for those terms when they should be

Internal Links and Further Reading

For more detailed guides on managing your online presence, check out the following articles on growjani.com:

How To Write a Perfect Blog Post in 2024?

How to Do Free Keyword Research in 2024: 9 Free SEO Tools for Blogging.

What Is a Meta Description? How To Write a Perfect Meta Description?

Why Is my website not showing up in google? Simple 2-step solution.

Conclusion

This will help you determine and figure out how many blog posts per month are enough to rank on Google. In other words, if your space is ultra-competitive with a domain score of 65 and above, you want to look for content gaps. If your domain score is under 40 compared to your competitors, write as much as you want, build the links, and do the internal linking, because, over time, you can outrank them.

If you need help getting more rankings and more traffic, check out my profile Afghan Bitani.

Want my Email: Bitaniafghan@gmail.com

Thank you for reading!

FAQs

How many blog posts should I write per month to improve my Google rankings?

The number of blog posts you should write per month depends on various factors such as your industry, competition, and the quality of content. Generally, if your industry is less competitive, producing more content (e.g., 7-20 posts a month) can help. In highly competitive fields, focusing on quality and targeting content gaps might be more effective than sheer volume.

How do I determine if my competition is too strong to rank easily?

You can assess the strength of your competition by checking their Domain Authority (DA), number of backlinks, and overall traffic. Tools like Website SEO Checker can help you analyze these metrics. If your competitors have a high DA (above 65), it might be harder to outrank them, and you may need a more strategic approach to content creation.

What are content gaps and how can they help my blog?

Content gaps are topics or keywords that your competitors haven’t covered extensively but still attract significant search traffic. By identifying and targeting these gaps, you can create unique and valuable content that fills the void, potentially driving more traffic to your blog and improving your rankings on Google.

How can I use competitor analysis to improve my content strategy?

Start by collecting keywords from your competitors using tools like WordStream. Analyze the type of content they are producing and identify which keywords they rank for. This can help you understand the content landscape and find opportunities to create more comprehensive or unique content that targets the same or related keywords.

Is it better to focus on quantity or quality when creating blog posts?

Both quality and quantity are important, but their importance can vary depending on your competition and niche. In less competitive areas, producing a higher quantity of well-researched posts may help. In competitive fields, focusing on high-quality, in-depth posts that address specific content gaps might be more effective for improving rankings.